Human Performance Nutrition

Human Performance Nutrition [#HPN] is a higher form of human or sports nutrition, because it fuels for physiological results first. Food does three critical things for the body.  Food fuels, builds, and conditions to create energy, matter and function. What distinguishes HPN is its inclusion of eating to physiologically "Condition Function".

3 pillars of HPN. The 3rd pillar, conditioning function, is the new focus driving human performance to the next level.

3 pillars of HPN. The 3rd pillar, conditioning function, is the new focus driving human performance to the next level.

There is no such thing as overtraining, only under recovery" Dr. Allen Lim

The Blind Spot in Sports Nutrition

Traditional sports nutrition is focused on carbohydrates, proteins and fats.  Game day nutrition, fueling for sport specific needs (i.e. endurance, body building, etc.) or ideologies (i.e. paleo) consume the narrative. This relegates nutritional impact down to the two traditional pillars, fueling-energy and building-matter. The blind spot in sports nutrition is pillar (3) Conditioning function.

three pillars of HPN:

  1. Fuel Energy: Restore depleted glycogen

  2. Build Matter: Rebuild damaged proteins

  3. Condition Function: Replenish phytochemicals

"Most athletes approach nutrition with improvisation and inertia and their performance suffers. HPN delivers deeper level results and helps athletes execute on a major blind spot in their human performance pursuits”.  Jeff Olson, Olympian

"Most athletes approach nutrition with improvisation and inertia and their performance suffers. HPN delivers deeper level results and helps athletes execute on a major blind spot in their human performance pursuits”. Jeff Olson, Olympian

HPNthirdpillarphytochemicals

phytochemicals 

They are the most prolific, powerful nutrients in food.  Tens of thousands exist and give plants their color, taste and mojo. Below is a partial list of the phytonutrients contained in a fresh, whole clean apple.

To learn more about phytonutrients  click here .

To learn more about phytonutrients click here.

Conditioning Function

Phytonutrients condition your physiology like cross fit training for your cellular function.  Their impact comes from the great biochemical synergy produced by your body interacting with the tens of thousands phytonutrients found in produce.

The optimal approach usually embodies a simple execution of the fundamentals.  The compounding effect of daily training and conditioning elevates performance in sports, academics and art.  The same effect occurs in your body through nutritional conditioning.  The compounding effect of phytonutrient conditioning elevates your game at takes you from Good to Great nutrition.  As an interesting aside, the compounding effect of good food is the 1st Principle in CrossFit.

activate. modulate. protect.

The compounding effect of phytonutrients gives your body a competitive advantage.  Here are a few blog posts as an introduction: Maximizing Energy Output: beyond carbs, proteins and fats and Protecting Proteins vs Eating Them.

Food Conditioning Elevates Health & Performance

Below are a few we have empowered

Oly and World Champs w food conditioning with plant powders.PNG

The problem

The inconvenient truth is most athletes can't, don't, or won't eat enough fruits and vegetables everyday. 

Many experts believe elite athletes should be consuming over 15 servings per day.

Many experts believe elite athletes should be consuming over 15 servings per day.

Produce concentrates

Here are a few technologies that are put at the service of health food: Canning, freezing, juicing, drying, cut and bagged carrots, etc.  Plant powders and produce concentrates are a new standard in health food support.

This is health food tech at its best.

This is health food tech at its best.

When it comes to  produce , more matters. Plant powders help people bridge the gap between what they know and what they do.

When it comes to produce, more matters. Plant powders help people bridge the gap between what they know and what they do.

Plant powders and produce concentrates are a tried and proven power tool in an athlete's arsenal.

Plant powders and produce concentrates are a tried and proven power tool in an athlete's arsenal.

A quick intro to the "Category" of "Plant Powders" (click below to vie):

 

Welcome to the Game of Life - Eat Well

Food, brings the body to life.  Good food makes it work well.  Great food makes it perform.  Nutrition is only as good as your execution. Better execution moves you towards the right side  your your own bell curve. As science catches up to truth, it reaffirms the simple idea that mastering the fundamentals (what works) separates good from great.  Athletes are ruthlessly practical and do what works.  This is a sneak peek into what works.  We look forward to seeing you on the field of play.

 

Ironman, MD David Phillips

 

For a few more introductory videos Click HERE.

Athletes and Sponsorships

Learn more about our Sponsorship PLUS+ program CLICK HERE.

 

Products and Programs

We invite you to explore more about our programs and products.  Get with your HFA or learn more at: healthfoodagency@gmail.com.